Herren Project at CADCA’s 36th National Leadership Forum
There’s something impactful about being surrounded by people who care deeply about prevention and youth well-being. When Herren Project’s Prevention Team attended the 36th Annual National Leadership Forum, hosted by Community Anti-Drug Coalitions of America (CADCA), that shared commitment to substance use prevention was evident from the start. Leaders, educators, and advocates from across the country gathered under the theme Resilient Communities, Lasting Change. A reminder that meaningful progress happens when people work together with focus and purpose.
The Forum opened with remarks from General Barrye L. Price, President & CEO of CADCA, who emphasized the responsibility prevention leaders carry—to educate, collaborate, and create environments that support long-term well-being. Throughout the week, we were reminded that effective prevention is grounded in research, strengthened through partnerships, and sustained by consistent effort. A highlight was the presentation of the 2026 Lifetime Achievement Award to Dr. Mark S. Gold, recognizing his decades of contributions to addiction science and public health.
One of the most impactful experiences was the interactive Mega Brain exhibit, which vividly demonstrated how substances affect brain development. When young people understand what is happening in their brains, conversations become more meaningful. Instead of focusing on rules, the focus shifts to understanding, health, and informed decision-making. Adolescence is a critical stage of brain development, and the choices made during these years can influence learning, emotional regulation, and long-term outcomes. Teaching the science behind prevention helps young people connect information to their own lives in a powerful way.
The Forum also explored the intersection of youth mental health and digital influence. The documentary Can’t Look Away: The Case Against Social Media sparked important dialogue about the impact of constant connectivity on adolescent well-being. A powerful moment during the week was when Amy Neville of the Alexander Neville Foundation was recognized as the 2026 Newsmaker of the Year for her appearance in the documentary. Her advocacy and courage in sharing her family’s story have helped elevate the national conversation around youth safety, accountability, and prevention.
Throughout the conference, one message remained clear: prevention must evolve alongside the realities young people face. Today’s youth are navigating digital exposure, shifting norms, academic pressures, and social expectations. Effective prevention acknowledges this complexity and equips young people with tools to think critically, build resilience, and make informed decisions.
Another valuable takeaway was the importance of sustainability. One-time awareness events are not enough to create a lasting impact. Prevention is most effective when it builds protective factors over time—knowledge, coping skills, connection, leadership, and a sense of belonging. Our CADCA membership strengthens our ability to stay aligned with national best practices while continuing to refine the evidence-informed Herren Project Clubs we bring into schools and communities.
Perhaps most meaningful was the opportunity to connect with like-minded professionals at booths, workshops, and networking sessions throughout the week. The true value of a national forum is not just the inspiration it provides, but how that inspiration is translated into action at the local level. We returned from CADCA energized and focused, ready to continue strengthening partnerships and expanding our reach. The insights gained are already shaping our programming and deepening our commitment to delivering prevention education that is wellness-focused, compassionate, and student-centered.
If you want to bring impactful prevention programs to your school or youth organization, consider introducing Herren Project Clubs to your community. Together, we can create environments that empower young people to make informed choices and feel supported in building healthy, confident futures.
